dollars, ranking above eBay and Peloton.Īs of January 2022, the United States was indisputably the country with the largest Pinterest audience size, with a total of 86.35 million users. Last year, Pinterest was one of the most successful consumer internet and online service companies worldwide, with a market capitalization of 50.3 billion U.S. Additionally, 2021 was the first year since 2016 in which Pinterest reported a positive annual net income, totaling 316.4 million U.S. dollars, three times the amount spent in 2020. The company’s advertising expenditure in 2021 amounted to 94.7 million U.S. Overall, Pinterest’s audience in the United States continued to account for the majority of the company’s revenue. dollars in 2021, up from 1.69 billion U.S. Pinterest’s global annual revenue has continued to steadily increase over the past few years, generating 2.58 billion U.S.
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